Evansville Cancer Center's Director of Marketing Recipient of Two National Awards
June 27, 2005 - Robin Lawrence-Broesch, Director of Marketing for Evansville Cancer Center and melanoma cancer survivor, has been selected by the American Academy of Dermatology to receive their annual Gold Triangle Award and the Environmental Protection Agency to receive their Shining Star Award.
The American Academy of Dermatology celebrates the field of dermatology by recognizing the media, health community, industry, and individuals in public service and healthcare for their excellence in promoting dermatology awareness and encouraging healthy behavior in the medical, surgical and cosmetic care of skin, hair and nails annually with their Gold Triangle Awards.
On Thursday, July 21st, 2005 the Academy will recognize the 2005 winners at a special banquet at the Hyatt Regency in Chicago, Illinois. Robin Lawrence-Broesch is among one of seven people nationally who will receive the Gold Triangle Award. This past May Robin traveled to New York City, New York, and participated in a national news conference at the invitation of The American Academy of Dermatology. May was National Skin Cancer Protection and Detection Month with Monday, May 2nd being Melanoma Monday. The Academy selected Robin to present at their news conference and to receive the Gold Triangle award because of her ongoing efforts to raise the awareness of melanoma/skin cancer and the dangers of tanning.
On Tuesday, June 21st, the Environmental Protection Agency (EPA) announced the 2005 winners of their sunsafety awards, The Helios Awards and The Shining Star Awards. The EPA's Shining Star winners were selected from schools and organizations from across the nation for their extraordinary efforts in teaching sun safety to prevent skin cancer, cataracts, and other health effects caused by too much sun. Robin Lawrence-Broesch and the Evansville Cancer Center were one of six chosen to receive The EPA's Shining Star Award for 2005.
In the United States, one person dies every hour from melanoma, the most deadly form of skin cancer. With proper sun protection, however, this disease is largely preventable. Being a melanoma cancer survivor and Director of Marketing at Evansville Cancer Center, Lawrence-Broesch feels education is the key to reducing the incidence of skin cancer, specifically melanoma. She has performed over 150 presentations in grade schools, middle schools, high schools, universities and for the public over the past two years and frequently attends area health fairs. In addition, this was the third year that Robin arranged free full-body skin cancer screenings with board certified dermatologists from our community as part of Skin Cancer Protection and Detection Month supported by The American Academy of Dermatology.